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Industries
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E-commerce
E-commerce CRO

Turn browsers into buyers.

DTC and retail brands across Asia trust Convx to convert the traffic they already have — no extra ad spend required.

The
E-commerce (DTC & Retail)
reality

Most stores convert under 2% of their visitors.

The revenue you're missing is already on your site. Here's the gap the median DTC brand is leaving on the table.

  • 1.8% Median e-commerce conversion rate
  • 70% Average cart abandonment rate
  • 75% Of traffic is mobile — and converts lowest
  • 2.5× CR gap between top and median stores
Industry benchmarks, validated against 1,240+ Convx experiments.
Where revenue leaks

Four places the funnel quietly loses money.

  • Product pages that don't sell

    Weak hierarchy, missing trust signals, and slow media stall the decision right where it's made.

  • Checkout friction

    Forced accounts, surprise shipping, and too many fields are why 7 in 10 carts never convert.

  • A mobile-shaped blind spot

    Most of your traffic is on mobile, yet the mobile experience is built and tested last.

  • One-and-done buyers

    No retention engine means you re-buy the same customer instead of growing lifetime value.

How we help DTC brands

The capabilities that move the needle.

  • Commercial audit report

    We analyse behaviour, find the friction, and run experiments to statistical significance on the pages that matter most.

  • CDP & Retention

    Centralise customer data to deliver 1:1 experiences that lift repeat rate and lifetime value.

  • Technical Implementation

    We analyse behaviour, find the friction, and run experiments to statistical significance on the pages that matter most.

  • Commercial audit report

    We analyse behaviour, find the friction, and run experiments to statistical significance on the pages that matter most.

What we test in
E-commerce (DTC & Retail)

The experiments that move DTC revenue.

Product discovery

Navigation & category page

Shoppable nav, smarter filters, and grid layouts that surface the right product faster.

Conversion rate

28–45%

Product page

Above-fold layout & hierarchy

Imagery sequencing, benefit copy placement, and social proof at the decision point.

Conversion rate

18–40%

Checkout

Friction reduction

Fewer steps, auto-fill, and trust signals at the payment stage to stop late abandonment.

Conversion rate

22–38%

Basket value

Cross-sell & bundle offers

Post-add-to-cart upsells and bundle framing to lift average order value.

Avg. order value

20–35%

Let's find the revenue hiding in your store.

Send us your site and goals. We'll come back with the three highest-impact experiments to run first — free.